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TrueMedia

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TrueMedia.org is a free AI tool that detects deepfakes in social media with industry-leading accuracy.

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About TrueMedia

TrueMedia.org is a non-profit, non-partisan tool that empowers users to identify political deepfakes in social media using AI. Developed by a team of dedicated AI researchers, the tool has been featured in prominent media outlets like the New York Times and PBS.

Background and Development

TrueMedia.org was born out of the increasing need to combat the surge of deepfakes in the digital world. The tool has been instrumental in uncovering a 1740% increase in deepfakes in North America and detecting 500,000 video and voice deepfakes shared on social media globally in 2023.

Core Features and Capabilities

The tool boasts of an industry-leading accuracy rate of approximately 90%. It aggregates analysis from dozens of detectors from industry and academia to ensure more accurate results. Users can also take a quiz to test their ability to detect deepfakes.

User Experience

TrueMedia.org offers a user-friendly interface where users can easily request beta access, join the waitlist, or donate to the cause. The tool is also accessible for volunteering.

Applications and Use Cases

The tool is particularly useful in the political landscape where it can detect deepfakes that could potentially influence election outcomes. It has detected notable deepfakes involving political figures and events posted on various social media platforms.

Impact and Future Outlook

TrueMedia.org has made significant strides in the fight against deepfakes. As the tool continues to evolve, it aims to improve its detection capabilities and expand its reach to help more users globally.

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