Faraday

About Faraday

Faraday is a comprehensive AI tool designed to predict customer behavior. It empowers businesses to score leads, recommend next actions, forecast spend, detect churn, and more. With over 55 billion predictions deployed in the past 30 days, Faraday is a trusted solution for businesses seeking to leverage data and AI for customer engagement.

Background and Development

Faraday was developed with the aim of unifying data and AI to predict customer behavior. It has evolved to offer a range of features, including lead management, customer engagement, and adaptive discounting. Faraday's development team is committed to continuous improvement, regularly introducing new features and integrations.

Core Features and Capabilities

Faraday offers a range of features, including lead predictions, content personalization, and adaptive discounting. It also provides an API for easy integration and a user-friendly dashboard for data management. Faraday's unique feature is its built-in consumer data, offering a panoramic understanding of customers with over 1,500 consumer attributes.

User Experience

Faraday provides an intuitive user experience with a clear and easy-to-navigate interface. It offers a range of deployment options, including a secure hosted option and launching on a private cloud. Faraday also prioritizes security and privacy, complying with SOC-2, NIST 800-53, CCPA, HIPAA, and more.

Applications and Use Cases

Faraday can be used across various sectors for predicting customer behavior. It can be used to score leads, recommend next actions, forecast spend, detect churn, and more. It is particularly useful for businesses seeking to improve customer engagement and conversion.

Impact and Future Outlook

Faraday has made a significant impact in the field of customer behavior prediction. It continues to evolve, with plans for new features and improvements based on user feedback. Faraday is set to remain a leading tool in predictive customer behavior.