Gupshup

About the application Gupshup

Conversation Cloud is a comprehensive platform designed to revolutionize customer acquisition and engagement. It combines the power of Conversational AI, CRM, CTX, and CX tools in one unified platform, enabling businesses to acquire, engage, convert, and support customers more effectively.

Background and Development

Conversation Cloud was developed with the vision of digitizing the world through conversation. It has been trusted by over 45,000 brands across 60+ countries, handling over 10 billion messages per month. The platform is recognized as a Major CX Player in the 2023 Gartner® Competitive Landscape for Communications Platform as a Service.

Core Features and Capabilities

The platform offers a range of features including Conversational Marketing, Conversational Commerce, and Conversational Support. It also provides a Bot Studio for crafting custom conversational journeys and a Campaign Manager for maximizing advertising ROI.

User Experience

Conversation Cloud offers a seamless user experience, allowing businesses to call, chat, and text within one interface. It also provides the ability to interact and transact across 30+ messaging channels.

Applications and Use Cases

The platform can be used across various industries including BFSI, Retail, Food & Beverage, Education, Healthcare, and Travel. It has proven to be effective in automating routine customer interactions, delivering personalized shopping experiences, managing home delivery and marketing, enhancing student experience, transforming patient-doctor engagement, and improving booking and travel experiences.

Impact and Future Outlook

Conversation Cloud continues to empower businesses globally, delivering better customer experiences. As the platform evolves, it aims to further its impact by introducing more innovative features and expanding its reach to more industries.